Paid campaigns built for how Koreans search
Paid advertising puts your brand in front of Korean customers immediately while organic content builds up. We plan, run and optimise NAVER CPC search ads and display campaigns using Korean-specific keywords, copy and audience settings.
What's included
- Keyword and bid strategy for NAVER search ads
- Display campaigns across NAVER's ad network
- Native Korean ad copy and landing-page recommendations
- Seasonal campaigns around admissions periods and travel peaks
- Performance reporting on reach, clicks and conversions
Best for
- Open days, admissions deadlines and launch events
- Seasonal hotel promotions
- Brands that need visibility while organic content grows
What paid advertising delivers
Visible from day one
Your brand appears at the top of search results as soon as the campaign starts.
Timed to your calendar
Spend can rise and fall around open days, application deadlines and peak travel seasons.
Precise targeting
Keywords, regions and times of day are set to reach the right people.
Measurable results
Impressions, clicks and conversions are tracked and reported.
Keyword insight
Ad data shows which searches lead to enquiries — insight we feed back into content planning.
How it works
Goals
We agree targets, budget and the actions that count as conversions.
Setup
We build keyword groups, ads and tracking.
Launch
Campaigns go live and are monitored closely in the first weeks.
Optimise
We shift budget to what converts and report results.
How it works with our other services
Ads deliver speed; our content services deliver lasting results. Together they cover both.
- NAVER Blog Marketing →Blog posts become ad landing pages, and the keywords that convert in ads become new blog topics.
- Press Corps Marketing →People who see an ad often search your brand before deciding — and find genuine reviews.
- KOL & Influencer Marketing →Strong KOL content, used with permission, makes effective ad creative.
- AEO · GEO — AI Search Optimization →Ads don't appear inside AI answers, so long-term AI visibility is built separately through GEO.
Example: promoting an international school open day
A few weeks before
Publish an open-day post on the NAVER blog.
Promotion
Search and display ads drive sign-ups to the post.
After the event
Share a recap and Q&A post for parents who couldn't attend.
Measure
Report sign-ups, clicks and cost per enquiry.
Platforms behind this service
This service is backed by the platforms we build and run ourselves.
Questions
What budget do we need?
It depends on your sector and goals. We recommend a budget in your free proposal after reviewing keyword competition.
Ready to reach Korean customers?
Tell us your school, hotel or brand name and your goals. We'll send a customised preliminary proposal — free of charge.